The club has also taken action against social media groups involved in ticket touting, shutting down 162 accounts. This is a notable increase from the 75 lifetime bans issued during the 2023-24 campaign. Liverpool's zero-tolerance approach to ticket touting aims to protect fans who are trying to purchase tickets through legitimate means.

The club reminds supporters that having a ticket that has not been obtained in line with their terms and conditions can result in ejection from the stadium by stewards or the police. This is a concern for many fans, as ticket touting has become a widespread issue in modern football.

According to the Football Supporters Association, ticket touting has become a significant problem for fans. Tom Greatrex, head of the association, notes that long-term supporters are often unable to obtain tickets due to the way they are made available through secondary agencies. This issue affects fans across the football community, making it difficult for them to attend matches.